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Content and publishing

A blog, FAQs, and pages that grow on their own — with content production included from the Destaque plan up.

How it works

Here's what it looks like in practice

Posts list in the OneRank admin panel.

Posts, FAQs, galleries, videos, and downloads, with a rich text editor and responsive images — all managed on your platform. From the Destaque plan up, OneRank also writes and publishes your blog articles: we write, you approve. Social media management (artwork and posting) is a standalone add-on, available on any plan.

  • Rich editor with images
  • Blog, FAQs and galleries
  • Posts included (Destaque)
  • AI translation (add-on)

The problem

This is for you if…

Your latest blog post is two years old

After

Starting with the Destaque plan, OneRank writes and publishes — you approve the topic and the article, and your blog stops being a project that depends on someone finding the time.

Posting a news update means opening a ticket with your agency

After

The editor is yours. Text, images, links, and videos go straight into the admin panel and go live right away, with no middleman and no waiting in someone else's queue.

The same five questions come in by phone every day

After

They become a published FAQ — answered once, easy to find on the platform, and read by Google and AI tools as a structured answer.

Photos of your work are scattered across three people's phones

After

Galleries, videos, and documents stay organized in one place, reusable on any page — and images come out optimized without anyone having to resize a thing.

Honesty

This isn't for you if…

  • You want lots of text just to fill up the platform

    Content written to take up space doesn't rank, and it wears readers out — search engines and AI tools now discard exactly this kind of material. Our standard here is one topic at a time, each with a reason behind it. If what you need is cheap volume, there are pay-per-word writers out there, and they cost less than we do.

  • You want us to post on your social media

    The Destaque plan delivers the month's social post ready to go — copy and artwork — but posting to your account, keeping up your own posting cadence, and replying to comments belong to the social media management add-on. The line is drawn at posting, and it's stated that way across the whole platform so you don't find out later.

  • You want to sign off on every comma before anything goes live

    Approval exists and it's yours, but it costs calendar time: every review round pushes publication back, and late content loses the hook that justified the topic. If your internal process requires three levels of approval, a monthly pace won't hold — better to agree on that now.

  • You have nothing to share about your own work

    Topics come from what your company knows: the tough case, the question that keeps coming up, the mistake customers often make. Without that input, the article reads like any competitor's and convinces no one. Half an hour of your time a month is usually enough — but it has to happen.

Scope

What's included

Rich text editor in the admin panel

You write just like you would in a word processor

Technical detail

Bold, lists, links, quotes, images within the text, and YouTube or Vimeo videos. Content is checked against an allowlist when it's saved — pasting from a document won't inject stray code into the page.

Blog with categories and scheduling

Posts go live on the right date, even if no one's at their desk

Technical detail

Posts with category, author, cover image, summary, and publish date. You can write something today and have it go live on the scheduled date, without anyone having to remember to hit the button.

FAQs organized into groups

The answer you repeat every day becomes a page people can find

Technical detail

FAQs organized by group, with a dedicated page for each question. They feed the structured data AI tools read to answer on your behalf.

Galleries, videos, and downloads

Photos, videos, and documents organized in one place

Technical detail

Photo albums you can drop into any text with a shortcode, external videos, and downloadable files with a counter showing how many times each one has been downloaded.

Automatically processed images

A heavy phone photo won't slow down your platform

Technical detail

Every uploaded image is converted to WebP and generated in four widths. The browser downloads the version sized for the screen — not the 4 MB photo straight off the camera.

One article a month, written by OneRank

Your blog keeps moving without depending on your schedule

Technical detail

Topic agreed on with you, keyword research, and the article written, edited, and published. You approve it before it goes live. Available on the Destaque plan.

This month's social post, ready to publish

Key dates in your industry don't slip by unnoticed

Technical detail

One date from your industry's calendar each month, with copy and artwork delivered ready to go. Posting to your account is part of the social media add-on — that's where the line is drawn, and it's the same across the whole platform. Available on the Destaque plan.

Articles in answer format

Content written in the format AI cites

Technical detail

Articles written to answer a question directly, which is the format AI tools cite. They're added on top of the content plan set during editorial consulting. Available on the Autoridade plan.

A record of who changed what

No change disappears without a trace

Technical detail

Every publish, edit, and deletion is kept in the activity log with its before-and-after state. On a team, it's what answers "who took this page down?" without it turning into an awkward conversation.

Specifications

Technical specs

Articles written by OneRank
Destaque plan and up One a month on the Destaque plan; two more in direct-answer format on Autoridade.
Social post from your industry calendar
Four a month Four a month, with copy and artwork. Posting to your accounts is part of the social media add-on.
Image format
Responsive WebP Automatic conversion to WebP, generated in four widths (480, 768, 1200, and 1600 pixels).
Video
YouTube and Vimeo YouTube and Vimeo embeds by link, limited to an allowlist — not a free-form HTML field.
Scheduled publishing
Included A future date and time for each post. The content goes live on its own.
Downloads
With download counter Files served from their own URL, with a per-file count of how many times each one has been downloaded.
Content translation
Standalone add-on Multilingual layer available as a standalone add-on on any plan. When it's turned off, the platform stays exactly as it is today.

From sign-up to launch

How we deliver

  1. Inventory of what already exists

    one conversation with you

    What the company has already published, what's still useful, what needs rewriting, and what's better retired than migrated.

  2. Content structure set up

    you approve

    Blog categories, FAQ groups, and gallery organization — decided before the first post, so things don't turn into a mess by month three.

  3. Admin panel training

    half an hour of your time

    How to write, insert images, schedule, and take things down. It's quick on purpose: if you need a thick manual, the admin panel is doing something wrong.

  4. Content plan for the period locked in

    you approve the content plan

    The questions your customers ask become a list of topics, with an order and a reason for each. Without a content plan, every month turns into improvisation.

  5. Publishing at a steady pace

    you approve the article

    Article written, edited, published, and submitted to search engines. The cycle repeats — that's what turns content into rankings.

How to get it

Included from the Presença plan up

  • Starts here

    Presença

    R$ 249/month

    The tools, with you in charge

    Blog, FAQs, galleries, videos, and downloads, with a rich text editor, scheduling, and automatic image processing. You do the writing — the platform clears all the technical friction out of the way.

    includes this service
  • Destaque

    R$ 799/month

    OneRank takes over the writing

    Everything in Presença, plus one article a month with keyword research, written and published by us, and the month's social post from your industry calendar, delivered ready to go.

    includes this service
  • Autoridade

    R$ 1,499/month

    Content designed to be cited by AI

    Everything in Destaque, plus articles in direct-answer format and editorial consulting — which settles the angle and priority before anyone writes the first line.

    includes this service

The content modules are part of the Presença plan. OneRank starts writing the articles for you with Destaque.

What's ready

In the first month, you already have

Your content structure, defined

Categories, FAQ groups, and media organization decided and set up — not an empty admin panel waiting for you to invent the architecture.

Your FAQs, published

The questions your team answers every day, written once and live as a page people can find.

Editor access, tested by you

You publish something during training and see it go live. The first content on the platform is yours, not ours.

The content plan for the coming months, in writing

A list of topics with an order and a rationale. It lets you hold us accountable and keeps us from improvising.

Your first article, live

On the Destaque plan, written by us and approved by you within the first month — targeting the keyword set in the content plan.

Before you sign up

Frequently asked questions

No. Blog production is included starting with the Destaque plan, at R$ 799 per month: one article a month with keyword research, written and published by us. On the Presença plan, at R$ 249, you get all the tools and do the writing yourself. There's no separate invoice for content.

You do. The article comes to you to read before it goes live, and nothing is published without your sign-off. What we ask in return is a quick reply — an article left waiting for approval loses its hook and delays the following month.

Not as part of this service. The Destaque plan delivers ready-made social posts — copy and artwork — for you to publish. Posting to your accounts, keeping up your own posting cadence, and replying to comments are covered by the social media management add-on, at R$ 219 per month, available on any plan.

AI comes in as a support tool — research, structure, first draft — but the text that goes live passes through a person: fact-checking what's true about your business, adjusting the tone, and editing. Text that's generated and published without a human reading it gets facts wrong, and the reputational damage falls on you, not on the tool.

No. The editor works like any regular word processor, images are processed automatically after upload, and the page URL is generated from the title. Training takes about half an hour — and it's there to show you where things are, not to teach you technology.

Yes. Each post has a go-live date and time, and the system publishes it right on schedule. That's how you can get the whole week sorted in a single afternoon.

The first three hours of migration are included in the onboarding package at no cost — and that covers most websites. Larger content libraries are billed separately, in three-hour blocks, so that anyone starting from scratch doesn't pay for a migration they won't use. In the diagnostic conversation, we look at how much content you have and tell you what's worth migrating, what's worth rewriting, and what's better retired.

Yes, with the multilingual platform add-on, available on any plan. Each piece of content gets a translated version; AI translation gives the work a head start and stays flagged as a suggestion until someone reviews it. With the add-on turned off, the platform stays exactly as it is.

We also do

Other areas of our work

Online presence on our own platform

Your business online, easy to find, and well maintained — on the OneRank platform, not a generic website builder.

SEO and presence in AI answers (GEO)

Traditional rankings on Google and presence in the answers AI tools give.

Communication and customer relationships

Leads, forms, and newsletter in one place — from the first contact to sending email marketing campaigns.

Next step

Is it right for your business?

We look at your situation and tell you whether this is the right place to start — or which one would be.

Prices published on the platform, no "contact us for pricing".

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